Prof. Dr Choong Chee Keong
Consultancy Work
  • adjunct course coordinator for bbm511/03 quantitative techniques, January 2011 - June 2012.
  • course writer for economic environment of business, May 2011 - August 2011.
  • a study of malaysian education system's issues & problems, May 2012 - June 2012.
  • external course assessor: bbf 302/05 financial management and analysis, December 2012 - December 2015.
  • option markets in world economy, July 2013 - June 2013.
  • talk on "financial and option markets", January 2014 - January 2014.
  • speaker on 'asean economic community 2015 (aec) and its impact on malaysia economy', December 2014 - December 2014.
  • training on "understandng structural equation modeling (sem) and partial least squares (pls) elementary level", April 2015 - April 2015.
  • workshop on 'understanding structural equation modeling (sem) and partial least squares (pls) - elementary level', April 2015 - April 2015.
  • speaker on 'asean economic community 2015 (aec) and its impact on malaysia economy', May 2015 - May 2015.
  • external assessor for bachelor of financial economics (hons), June 2015.
  • training on "understanding structural equation modelling (sem) and partial least square (pls)" - elementary level, September 2015 - September 2015.
  • key speaker on "trans-pacific partnership agreement (tppa): enhancing trade and investment, economic growth and development", October 2015 - October 2015.
  • speaker for workshop on 'trans-pacific partnership agreement (tppa): opportunities and challenges', December 2015 - December 2015.
  • trainer for 'effective performance management for academic staff: target setting, assessment and implementation', April 2016 - May 2016.
  • speaker for workshop on 'trans-pacific partnership agreement (tppa): enhancing trade and investment, economic growth and development', May 2016 - May 2016.
  • speaker on 'trans-pacific partnership agreement (tppa) - its impact on financial services and banking industry, July 2016 - July 2016.
  • effective performance management for academic staff: target setting, assessment and implementation, September 2016 - September 2016.
  • speaker for 'trans-pacific partnership agreement (tppa): enhancing trade and investment, economic growth and development', September 2016 - September 2016.
  • speaker on 'china's one belt, one road initiative: the rise of east asia and pacific', September 2016 - September 2016.
  • trainer for 'the islamic banking and finance programme', September 2016 - September 2016.
  • trainer for 'conceptual foundation on partial least squares structural equation modelling (pls-sem), October 2016 - October 2016.
  • speaker for 'china's one belt, one road initiative: the rise of east asia and pacific', December 2016 - December 2016.
  • trainer for 'partial least squares structural equation modelling (pls-sem) with smartp 3.0', December 2016 - December 2016.
  • speaker for 'china's one belt, one road initiative: the rise of east asia and pacific', February 2017 - February 2017.
  • speaker for 'china's one belt, one road initiative: the rise of east asia and pacific', April 2017 - April 2017.
  • trainer for 'conceptual foundation on partial least squares structural equation modelling (pls-sem)" and "effective performance management for academic staff", May 2017 - May 2017.
  • trainer for 'effective performance management for academic staff: target setting, assessment and implementation', May 2017 - May 2017.
  • speaker for 'china's one belt, one road initiative: the rise of east asia and pacific', June 2017 - June 2017.
  • speaker for 'china's one belt, one road initiative: the rise of east asia and pacific', August 2017 - August 2017.
  • trainer for 'effective performance management for academic staff: target setting, assessment and implementation', September 2017 - September 2017.
  • trainer for 'effective performance management for academic staff: target setting, assessment and implementation' (sg long campus), September 2017 - September 2017.
  • trainer for 'partial least squares structural equation modeling (pls-sem) with smartp 3.0 (advanced level), September 2017 - September 2017.
  • speaker for 'china's one belt, one road initiative: the rise of east asia and pacific', October 2017 - October 2017.
  • economic advisor, November 2017.
  • speaker on 'china's one belt, one road initiative: the rise of east asia and pacific', December 2017 - December 2017.
  • trainer for 'pls-sem modeling with smartp 3.0' (advanced level), December 2017 - December 2017.
  • speaker for 'china's one belt one road initiative: impact on malaysia capital market', January 2018 - January 2018.
  • speaker for 'one belt one road and opportunities in melaka', January 2018 - January 2018.
  • speaker for 'china's one belt one road initiative: impact on malaysia capital market', March 2018 - March 2018.
  • speaker 'china's belt, one road initiative: the rise of east asia and pacific', April 2018 - April 2018.
  • speaker for 'china's one belt one road initiative: impact on malaysian capital market', April 2018 - April 2018.
  • speaker for 'china's one belt one road initiative: the rise of east asia and pacific', April 2018 - April 2018.
  • speaker for china's one belt, one road (obor) initiatives: the rise of east asia and pacific', May 2018 - May 2018.
  • trainer for 'partial least squares structural equation modeling' (pls-sem) - kampar campus, May 2018 - May 2018.
  • an overview on malaysia economy and new government policies, June 2018 - June 2018.
  • speaker for 'china's belt and road initiative: impact on malaysian capital market', July 2018 - July 2018.
  • speaker for 'china's one belt one road initiative: the impact on malaysia market', August 2018 - August 2018.
  • speaker for 'china's one belt one road initiative: the rise of east asia and pacific, August 2018 - August 2018.
  • trainer for 'partial least squares structural equation modelling (pls-sem) with smartp 3.0' (kampar campus), September 2018 - September 2018.
  • speaker for 'china's one belt and road initiative: impact on malaysia capital market', October 2018 - October 2018.
  • speaker for 'china's one belt and road initiatives: the rise of east asia pacific', November 2018 - November 2018.
  • speaker for china's one belt and road initiatives: impact on malaysian capital market, December 2018 - December 2018.
  • speaker for 'malaysia post ge 14's trade and foreign policies: impact on malaysia capital market', February 2019 - February 2019.
  • speaker for 'malaysia post ge 14's trade and foreign policies: impact on malaysia capital market, April 2019 - April 2019.
  • a survey on post ge malaysian economic performance: industrial perspectives, May 2019.
  • a survey on post ge malaysian economic performance: industrial perspectives, May 2019 - June 2019.
  • speaker for 'china's one belt road initiative: impact on malaysian capital market', May 2019 - May 2019.
  • consultant for the project 'malaysia-china bilateral trade and belt road projects in malaysia: an overview', July 2019 - July 2019.
  • speaker for 'china's one belt one road initiative: impact on malaysia capital market', July 2019.
  • trainer for 'china's belt and road initiative: impact on malaysian capital market', July 2019 - July 2019.
  • speaker for 'malaysia post ge 14's trade and foreign policies: impact on malaysia capital market', August 2019 - August 2019.
  • speaker for "china?s one belt, one road (obor) initiative: the rise of east asia and pacific", August 2019 - August 2019.
  • trainer for 'partial least squares structural equation modeling (pls-sem) with smartp 3.0 (advanced level)' (kampar campus), September 2019 - September 2019.
  • trainer for 'malaysia post ge 14?s trade and foreign policies: impact on malaysia capital market', October 2019 - October 2019.
  • malaysia's political, economic, cultural and educational development in 2019: an analysis, December 2019 - January 2020.
  • speaker for "china?s one belt, one road (obor) initiative: the rise of east asia and pacific", December 2019 - December 2019.
  • trainer for 'malaysia post ge 14?s trade and foreign policies: impact on malaysia capital market', February 2020 - February 2020.
  • trainer and workshop designer for "china?s belt and road initiative: development and challenges", June 2021 - November 2021.
  • consultancy fee for the book publication, January 2022 - May 2022.
  • workshops and public lecture on the japanese model of environmental education, August 2022 - December 2022.
  • retail feasibility study for a supermarket, September 2022 - September 2022.
  • research collaboration for malaysiaâ??s midterm review of the twelfth malaysia plan, 2021-2025, June 2023 - June 2023.
  • erasmus-edu-2023-cbhe-strand-2 : smart, optimized, high-quality, and on-demand tourism innovative education for sustainable and green development, April 2024 - June 2024.