Mr Kuek Thiam Yong

journal article
  • Gan Shi Wei, Tai Lit Cheng, Kuek Thiam Yong, Fitriya Abdul Rahim, Timothy Yap Tzen Vun, "CULINARY CHARMS: UNRAVELLING HOW FOOD IMAGE FACTORS AFFECT TOURISTS? SATISFACTION IN PENANG", Journal of Tourism, Hospitality and Environment Management, Global Academic Excellence (M) Sdn Bhd (GAE), Volume 8, Issue 34, pp 19-31, December 2023 (ISSN: 0128-178X).
  • Thiam Yong Kuek, Rosmelisa Yusof, Sushmithaa Selvam, Siti Ramizah Roslan, Son Rakh Aibau, "How Does Starbucks Develop Brand Loyalty Among Its Customers in Asia? Insights From Malaysia, Indonesia, and India", International Journal of Accounting and Finance in Asia Pasific, AIBPM Publisher, Volume 6, Issue 3, pp 118-131, October 2023 (ISSN: 2655-6502).
  • Odebunmi Abayomi Tunde, Thiam Yong Kuek, Nitin Mohan, Gautam Rastogi, Gunjan Bhatt, "Fast-Food Consumption Patterns Among University Students: A Case Study of McDonald?s in Malaysia", Asia Pasific Journal of Management and Education, AIBPM Publisher, Volume 6, Issue 2, pp 104-115, July 2023 (ISSN: 2655-2035).
  • Hee Song Ng, Thiam Yong Kuek, Kah Huan Chen, Jia Hao Chang, Yu Ping Chee, "Factors Influencing Online Academic Performance Among University Students", Asia Pasific Journal of Management and Education, AIBPM Publisher, Volume 6, Issue 2, pp 27-36, July 2023 (ISSN: 2655-2035).
  • Thiam Yong Kuek, Majdi Anwar Quttainah, Yung Ting Wong, Kim Fong Wong, Kejian Wu, "How Does AirAsia Survive From the COVID-19 Pandemic?", International Journal of Tourism and Hospitality in Asia Pasific, AIBPM Publisher, Volume 5, Issue 2, pp 114-127, June 2022 (ISSN: 2685-8800).
  • Kia Hui Gan, Thiam Yong Kuek, Kabir Rout, Nurul Nor Sharihan, Nurul Qanietah, "The Performance of Foodpanda: A Study of Customer's Perspective and Satisfaction in Malaysia and India", Journal of the Community Development in Asia, AIBPM Publisher, Volume 5, Issue 2, pp 76-89, May 2022 (ISSN: 2685-8819).
  • Min Xuan Low, Timothy Tzen Vun Yap, Wooi King So, Hu Ng, Vik Tor Goh, "Comparison of Label Encoding and Evidence Counting for Malware Classification", Journal of System and Management Sciences, Success Culture Press, Volume 12, Issue 6, pp 17-30, December 2022 (ISSN: 1816-6075).
  • Hee Song Ng, Thiam Yong Kuek, Luo Kuan Zhang, Lee Kean Yeoh, Jing Huan Zhang, "The Impact of Marketing Mix on Customer Satisfaction in Haidilao Hotpot", Advances in Global Economics and Business Journal, Faculty of Economy and Business Mahasaraswati University. Denpasar Indonesia, Volume 3, Issue 2, pp 117-129, December 2022 (ISSN: 2723-7133).
  • Azeyan Binti Awee, Farhana Hanim Binti Mohsin, Kuek Thiam Yong, "Students' Adaptability on Unexpected Transition to Online Learning During Covid-19 Pandemic: The Role of Self Regulation Learning and Self Efficacy", Asia Pacific Journal of Educators and Education, Penerbit Universiti Sains Malaysia, January 2022 (ISSN: 2180-3463).
  • Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Bobby Chai Boon Hui, "Diversity Within The Board of Directors", Asia Pacific Journal of Social Science Research, ABRN.asia, Volume 6, Issue 1, pp 1-9, March 2021 (ISSN: 2504-8430).
  • Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Low Mei Peng, "STUDY OF PAST DECADE (2010 - 2020) SELECTED LITERATURE ON MINORITY SHAREHOLDER AND SHAREHOLDER ACTIVISM IN MALAYSIA", Advanced International Journal of Business, Entrepreneurship and SME's, Global Academic Excellence (M) Sdn Bhd, Volume 3, Issue 7, pp 49-58, March 2021 (ISSN: 2682-8545).
  • Kuek Thiam Yong, Bobby Chai, Cham Tat Huei, Hong Effendi Hashim, Alex Chieng, "Social Media Effectiveness Indicators of Microenterprise Strategic Planning", Asian Journal of Business Research, MAGScholar, Volume 10, Issue 1, pp 150-166, April 2020 (ISSN: 2463-4522).
  • Jun Wei Lim, Timothy Tzen Vun Yap, Vik Tor Goh, Hu Ng, Wen Jiun Yap, "Street SAFE - Road Fault Monitoring and Reporting", SSRG International Journal of Engineering Trends and Technology, Seventh Sense Research Group, Issue 1, pp 120-124, August 2020 (ISSN: 2231-5381).
  • Ng Yin Kuan, Lai Ka Fei, Fong Chee Yang, Peter Tan Sin Howe, Nurliyana Maludin, "WHY INNOVATE IN MARKETING? A CASE OF POSH NAIL SPA", Labuan Bulletin of International Business & Finance, Labuan Faculty of International Finance, Universiti Malaysia Sabah, June 2019 (ISSN: 1675-7262).
  • Kuek Thiam Yong, Ng Yin Kuan, Lai Ka Fei, Fong Chee Yang, Peter Tan SIn Howe, "POSH: can the lady captain shine and rise?", Emerald Emerging Markets Case Studies, Emerald Publishing Services, Volume 9, Issue 2, pp 1-19, October 2019 (ISSN: 2045-0621).
  • Tee Chee Wee, Ng Lee Peng, Choong Yuen Onn, Fong Chee Yang, Tan Chun Eng, "The Journey to the Mini Mart Empire", Global Business and Management Research: An International Journal, Universal Publishers - Boca Raton, Florida, USA, Volume 10, Issue 3, pp 708-713, December 2018 (ISSN: 19475667).
  • CHOONG YUEN ONN, TAN MIN KHEN, TAN MOM ZEE, KUEK THIAM YONG, THO MUN SIN, "THE RELATIONSHIPS OF INTRINSIC MOTIVATION AND JOB AUTONOMY WITH ORGANIZATIONAL COMMITMENT: AN EMPIRICAL STUDY", AUSTRALIAN JOURNAL OF BASIC AND APPLIED SCIENCE, AMERICAN-EURASIAN NETWORK FOR SCIENTIFIC INFORMATION (AENSI), Volume 8, Issue 7, pp 343-351, May 2014 (ISSN: 1991-8178).
  • Yin-Kuan Ng, Seng-Fook Ong, Kee-Luen Wong, Thiam-Yong Kuek, "THE PRIVATE HIGHER EDUCATION PARADOXES: REALITY OR MYTH?", THE PRIVATE HIGHER EDUCATION PARADOXES: REALITY OR MYTH?, Asian Economic and Social Society (AESS), Volume 4, Issue 2, pp 274-282, February 2014 (ISSN: 2224-4441).
  • YU-FEI (MELISSA) CHIN, AZMAN ISMAIL, RUSLI HAJI AHMAD, THIAM-YONG KUEK, "THE IMPACTS OF JOB STRESS CHARACTERISTICS ON THE WORKFORCE - ORGANIZATIONAL SOCIAL SUPPORT AS THE MODERATOR", South Asian Journal of Marketing & Management Research, South Asian Academic Research Journals, Volume 2, Issue 3, pp 1-20, March 2012 (ISSN: 2249-877X).
  • Kee-Luen Wong, Seng-Fook Ong, Thiam-Yong Kuek, "Constructing a Survey Questionnaire to Collect Data on Service Quality of Business Academics", European Journal of Social Sciences, EuroJournals Publishing, Inc., Volume 29, Issue 2, pp 209-221, March 2012 (ISSN: 1450-2267).
  • Yuen-Onn Choong, Teck-Chai Lau, Thiam-Yong Kuek, Eng-Keong Lee, "Job Satisfaction of Malaysian Nurses: A Causal Model", Journal of Economics and Behavioral Studies, International Foundation for Research and Development, Volume 4, Issue 12, pp 723-729, December 2012 (ISSN: 2220-6140).
  • Kee-Luen, Wong, Seng-Fook, Ong, Thiam-Yong, Kuek, "An SEM evaluation of the statistical adequacy of the strategic management model", African Journal of Business Management, Academic Journals, Volume 5, Issue 14, pp 5960-5965, July 2011 (ISSN: 1993-8233).
  • Thiam-Yong, Kuek and Ming-Ming-Lai, "An Exploratory Study On Online Banking in Malaysia", Journal of E-Business, International Academy of E-Business, Volume VII, Issue 1, pp 65-84, June 2007 (ISSN: NIL).

conference proceedings
  • Mei Peng Low, Thiam Yong Kuek, Wai Mun Har, Demystifying the Underlying Multi-Faceted Dimensions of AI Usage Intention Among HEIs Students: A Conceptual Framework, Proceedings 2024 5th International Conference on Intelligent Communication Technologies and Virtual Mobile Networks (ICICV), May 2024 (ISBN: 979-8-3503-8564-9).
  • Siong-Hoh Ting, Choi-Meng Leong, Tze-Yin Lim, Thiam-Yong Kuek, Bibiana Chiu-Yiong Lim, Eat up your plate! The reduction intention of food waste among young generation., Proceedings 2022 MAG Scholar Conference in Business, Marketing & Tourism, March 2023 (ISSN: 2816-0894).
  • Piragash Maran, Timothy Tzen Vun Yap, Ji Jian Chin, Hu Ng, Vik Tor Goh, Comparison of Machine Learning Models for IoT Malware Classification, Proceedings of the International Conference on Computer, Information Technology and Intelligent Computing (CITIC 2022), December 2022 (ISSN: 2589-4900).
  • Lit-Cheng Tai, Jing-Yen Tee, Thiam-Yong Kuek, Abdul-Rahim Fitriya, Poh-Jin Goh, Food Tourism ? Malaysian Perspective Towards Thai Food, Proceedings International Conference on Responsible Tourism and Hospitality (ICRTH) 2022 - Mobilizing Responsible Tourism into Actions: Towards Economic Prosperity, Socio-cultural Inclusivity and Environmental Sustainability, September 2022 (ISBN: 978-629-98091-0-4).
  • Yuen-Onn Choong, Thiam Yong Kuek, Bobby Boon-Hui Chai, Saw-Chin Khor, Mei-Peng Low, Gain the Support for Sports Tourism Development through the perspective of Residents, Proceedings International Conference on Responsible Tourism and Hospitality (ICRTH) 2022 - Mobilizing Responsible Tourism into Actions: Towards Economic Prosperity, Socio-cultural Inclusivity and Environmental Sustainability, September 2022 (ISBN: 978-629-98091-0-4).
  • Tan Kock Lim, Kuek Thiam Yong, Chiang Tit Yean, Tan Hong Hooi, Loo Teck Khun, Influential Factors of Retirement Planning On Malaysian Youth, E-PROCEEDING OF THE 5th INTERNATIONAL CONFERENCE ON ECONOMICS, ENTREPRENEURSHIP & MANAGEMENT 2022 (5th ICEEM2022), March 2022 (ISBN: 978-967-9656-50-0).
  • Tan Kock Lim, Kuek Thiam Yong, Factors Influencing the Consumer Purchase Intention in E-Commerce, Program Book - Sustainability of business and finance: Embracing the new norms amidst Covid 19, August 2021 (ISSN / ISBN: NIL).
  • Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Timothy Tzen-Vun, Yap, DIVERSITY WITHIN BOARD COMPOSITION: A CORPORATE GOVERNANCE PERSPECTIVE, Navigating the 4th Industrial Revolution with a Sustainable Development Mindset, October 2020 (ISBN: 978-967-2244-06-6).
  • Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Timothy Yap Tzen Vun, A REVIEW OF PAST LITERATURES ON MINORITY SHAREHOLDERS AND SHAREHOLDER ACTIVISM IN MALAYSIA, Navigating the 4th Industrial Revolution with a Sustainable Development Mindset, October 2020 (ISBN: 978-967-2244-06-6).
  • Low Mei Peng, Kuek Thiam Yong, Ung Leng Yean, Tee Peck Ling, Chung Chay Yoke, Smart living society begins with a holistic digital economic: A multi-level insight., The 7th ICOICT Conference 2019, Kuala Lumpur, 24-26 July 2019 (ISSN: 9781-72).
  • Leong Choi Meng, Bobby Chai Boon Hui, Intention to use Mobile Wallet in Malaysia, 2019 MAG Scholar Conference in Business, Marketing & Tourism, Macau University of Science and Technology, Macau., 24-26 June 2019 (ISSN / ISBN: NIL).
  • Vikniswari Vija Kumaran, Kuek Thiam Yong, Zam Zuriyati Binti Mohamad, Tan Kock Lim, Kong Yin Mei, Efficiency Analysis of China's Outward Foreign Direct Investment in ASEAN Countries, 2nd International Conference of Energy Economics in Administration & Human Resource Management (ICEEAHRM 2019), Pacific Regency Hotel Suites, Kuala Lumpur, Malaysia., 20-21 July 2019 (ISBN: 978-967-2273-03-5).
  • Ng Yin Kuan, Lai Ka Fei, SOLVING STUDENTS? PERFORMANCE PROBLEM IN UNIVERSITY: A CASE USING CEC ANALYSIS AND ENGINEERING CONTRADICTION, MyTRIZ Conference 2018, Multimedia University, Cyberjaya, Malaysia, 29-29 November 2018 (ISBN: 978-967-1494).
  • Choong Yuen Onn, Seow Ai Na, Lim Yoong Hing, Chan Ling Meng, Does the effects of human resource management and leadership development in medical tourism industry creates competitive advantage?, Van Hien International Conference ?Prospects for Vietnam ? East Asian community investment cooperation, issues of human resource training, and creating employment opportunities?, Van Hien Campus, Vietnam, 22-22 May 2018 (ISSN / ISBN: NIL).
  • JIA JUANG KOH, TIMOTHY TZEN VUN YAP, HU NG, VIK TOR GOH, HAU LEE TONG, AUTONOMOUS ROAD POTHOLES DETECTION ON VIDEO, Fifth International Conference on Computational Science and Technology 2018 (ICCST2018), Hilton Hotel, Kota Kinabalu, Sabah, 29-30 August 2018 (ISSN: 1876-1119).
  • Timothy Tzen Vun Yap, I-Chi Chen, Yuen Onn Choong, Kock Lim Tan, Yoke Chin Kuah, A CONCEPTUAL STUDY USING THEORY OF PLANNED BEHAVIOR TO DETERMINE MARTIAL ARTS LEARNING BEHAVIOR IN MALAYSIA: THROUGH AIKIDO PERSPECTIVE, THE 5TH INTERNATIONAL CONFERENCE ON MOVEMENT, HEALTH AND EXERCISE (MOHE 2018) & THE 4TH ASEAN COUNCIL OF PHYSICAL EDUCATION AND SPORT (ACPES 2018), Tenera Hotel, Bandar Baru Bangi, Selangor, Malaysia, 25-26 September 2018 (ISBN: 978-967-960-435-1).
  • Shum Shen Hwei, Choong Yuen Onn, Bobby Chai Boon Hui, Seow Ai Na, Student Stress in a Malaysian Private University, 2nd ASIA International Multidisciplinary Conference (AIMC 2018), Faculty of Management, Universiti Teknologi Malaysia, Johor Bahru, Malaysia, 12-13 May 2018 (ISSN / ISBN: NIL).
  • Choong Yuen Onn, Timothy Tzen Vun Yap, Chen I-Chi, Ng Yin Kuan, Bobby Chai Boon Hui, Aiki as Moderator Between Attitude towards Organizational Change and Organizational Citizenship Behavior, Sixth International Conference on Business, Accounting, Finance and Economics (BAFE) 2018, UTAR Kampar Campus, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
  • Ng Yin Kuan, Lai Ka Fei, Peter Tan Sin Howe, Lim Yoong Hing, Fong Chee Yang, WHY INNOVATE IN MARKETING? A CASE OF POSH NAIL SPA, 3rd Applied International Business Conference 2018, Dorsett Grand Labuan Hotel, 23-24 October 2018 (ISSN / ISBN: NIL).
  • CHOONG YUEN ONN, Tan Chun Eng, Tan Luen Peng, Choe Kum Lung, A CAUSAL RELATIONSHIP BETWEEN DIMENSIONALITY OF PSYCHOLOGICAL EMPOWERMENT AND AFFECTIVE COMMITMENT: A PARTIAL LEAST SQUARE APPROACH, THE 2ND INTERNATIONAL CONFERENCE ON THE FUTURE OF ASEAN, UITM Campus in Kedah, 15-16 August 2017 (ISSN / ISBN: NIL).
  • CHOONG YUEN ONN, Tan Chun Eng, Tee Chee Wee, Ng Lee Peng, Fong Chee Yang, Local Case Study: Dreamt to be the Empire of Mini Mart, THE 5TH INTERNATIONAL CONFERENCE ON BUSINESS, ACCOUNTANCY, FINANCE & ECONOMICS, UNIVERSITI TUNKU ABDUL RAHMAN, KAMPAR CAMPUS,, 4-4 October 2017 (ISBN: 978-967-11506-8-9).
  • Tan Chun Eng, Choong Yuen Onn, Choe Kum Lung, Lim Yoong Hing, Tho Mun Sin, RIGHT TO BLOW WHISTLE?: AN ELABORATE DISCOURSE IN MALAYSIA WHISTLE-BLOWING ACT., International Conference on Business, Accounting, Finance and Economics 2016, UTAR Kampar Campus, 5-5 October 2016 (ISSN: 978-967-1).
  • Choong Yuen Onn, Tan Chun Eng, Kuek Thiam Yong, Lee Eng Keong, Tho Mun Sin, Conceptual Study Between Psychological Empowerment and Affective Commitment Amongst Academic Staff in Malaysian Universities, International Conference on Business, Accounting, Finance, and Economics (BAFE 2015), Universiti Tunku Abdul Rahman, Kampar, Perak, Malaysia, 9-9 October 2015 (ISSN: 978-967-1).
  • Chiew Meng Sei, Foo Mei Yee, Kuek Thiam Yong, Tan Sue Zhan, Ho Su Ling, STUDY ON THE RELATIONSHIP BETWEEN ORGANIZATIONAL COMMITMENT AND INTENTION TO LEAVE: AGE AS THE MODERATOR, International Conference on Business, Accounting, Finance, and Economics (BAFE 2015), UTAR Kampar, 9-9 October 2015 (ISSN: 978-967-1).
  • Lim Yoong Hing, Choong Yuen Onn, Kuek Thiam Yong, Tan Chai Thing, Tai Lit Cheng, CORPORATE GOVERNANCE IN PUBLIC LISTED COMPANIES: A PERSPECTIVE FROM MALAYSIAN CODE ON CORPORATE GOVERNANCE 2012 (MCCG 2012), International Conference on Business, Accounting, Finance, and Economics (BAFE 2015), UTAR Kampar, 9-9 October 2015 (ISSN: 978-967-1).
  • Kuek Thiam Yong, Ng Yin Kuan, Fong Chee Yang, Lai Ka Fei, Choong Yuen Onn, The Acceptance of ICT applications by Tourists, International Conference on Business, Accounting, Finance, and Economics (BAFE 2014), 26-26 September 2014 (ISSN: ).
  • CHOONG YUEN ONN, KEH CHIA GUAN, KUEK THIAM YONG, LIM YOONG HING, LEE ENG KEONG, PSYCHOLOGICAL EMPOWERMENT AND THREE DIMENSIONS OF ORGANIZATIONAL COMMITMENT: AN EMPIRICAL STUDY OF MALAYSIA'S PRIVATE UNIVERSITIES, INTERNATIONAL CONFERENCE ON MANAGEMENT EDUCATION (IMEC 2013), 27-28 November 2013 (ISBN: 978-983-2063-83-4).
  • Yin-Kuan Ng, Seng-Fook Ong, Kee-Luen Wong, Thiam-Yong Kuek, The Private Higher Education Paradoxes: Reality or Myth?, International Conference on Teaching and Learning Education 2013 (ICTLE2013), Hotel Ramada Plaza, Malacca, Malaysia, 22 May 2013 (ISBN: 978-967-5770-40-1).
  • Wong Kee Luen, Kuek Thiam Yong, Ong Seng Fook, Strategic Planning and Business Performance: A Study of SMEs in Malaysia, 3rd Asia-Pacific Business Research Conference, February 2013 (ISBN: 978-1-922069-19-1).
  • Vi-Anne Ma, Huey-Wen Koh, Thiam-Yong Kuek, EXPLORING THE RELATIONSHIP AMONG JOB PERFORMANCE, SATISFACTION AND STRESS: A CONCEPTUAL FRAMEWORK OF MALAYSIA HIGHER LEARNING INSTITUITIONS, 2nd INTERNATIONAL CONFERENCE ON MANAGEMENT 2012, June 2012 (ISBN: 978-967-5705-07-6).
  • Chee-Wee Tee, Kam-Hoe Oon, Thiam-Yong Kuek, Beng-Hui Chua, INVESTIGATING THE RELATIONSHIP AMONG KNOWLEDGE MANAGEMENT, HUMAN RESOURCES MANAGEMENT PRACTICES AND INNOVATION: A CONCEPTUAL STUDY OF MALAYSIA SMES, 6th Knowledge Management International Conference 2012, July 2012 (ISBN: 978-983-2078-65-4).
  • Yuen-Onn Choong, Teck-Chai Lau, Thiam-Yong Kuek, Eng-Keong Lee, Job Satisfaction of Malaysian Nurses: A Causal Model, 2nd International Conference on Education and Information Management, December 2012 (ISSN: 2227-1872).

book chapter
  • Jia Juang Koh, Timothy Tzen Vun Yap, Hu Ng, Vik Tor Goh, Hau Lee Tong, Volume 481 of Lecture Notes in Electrical Engineering, Springer, Singapore, 2018 (ISBN: 9789811326219).
  • Wong Kee Luen, Ong Seng Fook, Kuek Thiam Yong, Insights on Corporate Governance and Corporate Social Responsibility: Selected Essays, Authorpreneur.Asia (IBAC Services), 2013 (ISBN: 9789671157909).

newspaper article
  • , ESG can drive investor confidence, , 2023.
  • , Remain calm when scammers call, , 2022.
  • , Familiar disease is making a comeback, , 2022.
  • , Stay calm, stay safe, , 2020.
  • , On the lookout for harmful games on social media, , 2020.
  • , The pink bracelet/tag dilemma, , 2020.
  • Kuek Thiam Yong, Alex Choong Yuen Onn, Peter Tan Sin Howe, Managing Gen Y, , 2015.

periodical/magazine
  • , Why Martial Arts Matter Nowadays, Centre for Extension Education, UTAR, 2018 (ISBN: NIL).
  • CHOONG YUEN ONN, Chen I-Chi, Shum Shen Hwei, Aikido - The Peaceful Martial Art, Centre for Extension Education, UTAR, 2017 (ISBN: NIL).
  • Kuek Thiam Yong, Choong Yuen Onn, Oon Kam Hoe, Company Secretary? What is it?, Centre for Extension Education (CEE), UTAR, 2015 (ISBN: NIL).