TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Parallel Session 1

11.00am -11.25am

Paper Presentation 1

Code: A029

Preference For Learning Style And Teacher Communication Among Medical Students In The University

(Helvinder Kaur)

Paper Presentation 2

Code: A002

Gender Differences: The Relationship Between Problematic Mobile Phone Usage and Quality of Life Among Young Adults

(Chong Meng Ong )

Paper Presentation 3

Code: A099

The Silent Sufferers: A Study of Schizophrenia Caregivers in Perak State, Malaysia

(Wai Yoong Lai)

Parallel Session 2

11.25am -11.50am

Paper Presentation 4

Code: A105

Relationship between Undergraduates’ Learning Styles and their Technology Use Behaviour

(Tiny Chiu Yuen Tey)

Paper Presentation 5

Code: A064

Factors Affecting Hybrid Car Purchase Intention in Malaysia

(Woon Yaw Hor)

Paper Presentation 6

Code: A001

Gender Perspectives on Work Achievement and Work-family Values from the Experiences of Malaysian and Taiwanese Lecturers at Higher Learning Centers

(Rohaiza Rokis)

Parallel Session 3

11.50am – 12.15pm

Paper Presentation 7

Code: A062

Does Distance Matter: Self-Expansion in Romantic Relationship and Happiness among Young Adults

(Zie Shien Geoh)

Paper Presentation 8

Code: A015

Message Engagement, Regulatory Focus and Risk Perception: A Case Study of Malaysian Private Retirement Scheme Consumers

(Rajasakran Thanaseelen)

Paper Presentation 9

Code: A130

Reflections of Language Learning Theories Using Journal Entries

(Joanna Tan)

TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Parallel Session 4

12.15pm -12.40pm

Paper Presentation 10

Code: A053

Media Social Responsibility: A Critical Analysis of Malaysiakini's Coverage of the National Transformation Programme

(Zhao Song Ting)

Paper Presentation 11

Code: A077

Towards aTheoretical Model of Technology Acceptance for Investigating University Students' Acceptance towards a Learning Management System at a Malaysian University

(Pei Hwa Siew)

Paper Presentation 12

Code: A094

Linguistic Sexism in Malaysian Folktales : A Corpus-based Approach

(Gheeta Chandran)

12.40pm – 2.00pm

LUNCH AT LEVEL 4 COFFEE HOUSE

2.00pm – 3.00pm

Keynote Address

By

Distinguished Professor Datuk Dr. Shamsul Amri Baharuddin entitled

“The Challenge for Social Science Research in Malaysia: Recent Development”

At Pusing Hall (Level 3)

3.00pm – 3.30pm

TEA BREAK

Parallel Session 5

3.30pm – 3.55pm

Paper Presentation 13

Code: A097 

The Relationship between Internet Addiction and Depression

(Jin Kuan Kok)

Paper Presentation 14

Code: A035

The Impact of Numbers on Hong Kong Chinese

(Andrew Yau Hau Tse)

TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Parallel Session 6

3.55pm – 4.20pm

Paper Presentation 15

Code: A085

Revisiting the Media Discourse: Can Coherence Exist without Cohesion in Malaysian Radio Public Service Advertisements

(Christina Sook Beng Ong)

Paper Presentation 16

Code: A131

Metaphors in Competing Voices in Hong Kong’s National Education Debate

(Winnie Cheng- Wai Lin Leung)

Parallel Session 7

4.20pm – 4.45pm

Paper Presentation 17

Code: A129

The Diachronic Corpus of Singapore English

(Andreas Sebastian Hoffman)

Paper Presentation 18

Code: A059

The Use of Self-Esteem Index In Measuring Self-Esteem Amongst Teenagers

(Hasreena Abdul Rahman)

Parallel Session 8

4.45pm – 5.10pm

Paper Presentation 19

Code: A128

Factors Influencing Students' Perception on Malaysian Studies Subject

(Norsafizar Mohd Noor)

Paper Presentation 20

Code: A126

Impact of Service-Learning on Students Taking Moral Education Module in Taylor’s University

(Serit Bayan)

Parallel Session 9

5.10pm – 5.35pm

Paper Presentation 21

 Code: A060

The Role of Governance on the Economic Performance of Small to Medium Sized Family Enterprises in Indonesia

(Kussudyarsana)

Paper Presentation 22

Code: A125

Community-University Engagement: A Case Study of Universiti Tunku Abdul Rahman university-community engagement projects in "new villages" in Malaysia

(Phaik Kin Cheah)

TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Level 6 A

Level 6 B

Level 6 C

Parallel Session 10

9.00am – 9.25am

Paper Presentation 23

Code: A124

Technology Resistance among Academic Staffs in Higher Learning Institutes Malaysia - An Exploratory Factor Analysis 

(Phaik Kin Cheah)

Paper Presentation 24

Code: A010

A Comparison Study on the Coping Strategies and Psychological Health of Undergraduates with Different Levels of Autism Spectrum Quotient

(William Wei Yuen Hoi)

Paper Presentation 25

Code: A103

Culture, Intimate Relationship And Violence

(Xian Shan Lau)

Paper Presentation 26

Code: A041

Walking Tours of Urban Art

(Nur Hanini Ishak)

Paper Presentation 27 Code: A086

Third Person Effect and The Perception of Behaviour Related to Body Image

(Su Yen Teh)

Paper Presentation 28  Code: A043

A Double Colonisation: Ammu’s Oppression and Resistance in Arundhati Roy’s The God of Small Things

(Manmeet Kaur Senthok Singh)

Parallel Session 11

9.25am – 9.50am

Paper Presentation 29

Code: A058

 Identify Key Employability Skills through Engineering Industrial Training Program:  A Preliminary Case Study in a Private University

(Foon Yee Chong)

Paper Presentation 30

Code: A108

The Relationship Between Obesity and Parenting Styles among Adolescents in Malaysia

(Joginder Kaur Bhan Singh)

Paper Presentation 31

Code: A031

Wellness Definition And Strategies Among Malay Adults In Malaysia

(Dini Farhana Baharudin)

Paper Presentation 32 Code: A016

A Study On Chinese Online Shoppers In The Klang Valley

(Chew Wei Lee)

Paper Presentation 33

Code: A098

Relationship Between Contextual Factors And Behavior Problems Among Malay Adolescents In Malaysia

(Nooshin Sabour Esmaeili)

Paper Presentation 34 Code: A117

Application Of Environmental Impact Assessment (Eia) In Granting Planning Approval At Local Authorities

(Hasnizam Ab Dulhamid)

TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Level 6 A

Level 6 B

Level 6 C

Parallel Session 12

9.50am – 10.15am

Paper Presentation 35

Code: A133

Organ Donation and Transplantation Awareness among a Selected Malaysian Population

(Boon Teck Teh)

Paper Presentation 36

Code: A050

School principal leadership styles and teacher organizational commitment in Malaysian schools: A study of performing and non-performing schools

(Kee Luen Wong)

Paper Presentation 37

Code: A136

Effects of school long hours on a student learning and retention of knowledge in Primary level

(Aluwiya Alhamed)

Paper Presentation 38

Code: A113

Changes in the Media Representation of Extraterrestrials: The Development of Alien-themed Science Fiction Romance Television Dramas in the United States of America and Japan

(Elween Wei Jie Loke)

Paper Presentation 39

Code: A047

Instruments to Measure Empowerment from 1990-2013: A Meta-Analysis

(Fong Wei Diong)

Paper Presentation 40

Code: A134

Reading for comprehension: Reading strategies and gender differences

(Gerard Sagaya Raj)

Parallel Session 13

10.15am -10.40am

Paper Presentation 41

Code: A091

Relationship between Creativity, Age, GPA (Gradate Point Average), Creative Personality, Intrinsic Motivation and Extrinsic Motivation

(Santhidran Sinnappan)

Paper Presentation 42

Code: A042

Why Extroverts Are Happier than Introverts: The Unique Mediating Effects of Self-Esteem and Social Support

(Chee Seng Tan)

Paper Presentation 43

Code: A037

ELS postgraduate students’ research journey

(Pramela Krish)

Paper Presentation 44

Code: A109

The Influence of Destination Personality on Brand Image and Intention at an Archaeological Destination

(Kok Shiong Pong)

Paper Presentation 45

Code: 052

Police-Media relations: Strategies to enhance communication efficacy

(Sharon Wilson)

Paper Presentation 46

 Code: A137

Internet and Facebook Use among University Students: A Literature Review

(Sai Leng Susan Phua)

10.40am – 11.05am

TEA BREAK

TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Level 6 A

Level 6 B

Level 6 C

Parallel Session 14

11.05am – 11.30am

Paper Presentation 47 Code: A095

SON:Abundance Of Joy Or Security?

(Norhaniza Md Ismail)

Paper Presentation 48

Code: A122

Consumer Resistance to Mobile Banking Services: A Study on Baby Boomers in Malaysia Urban Areas

(KingTak Yew)

Paper Presentation 49 Code: A006

An Investigation Into The Impact Of The Truman Doctrine On The World

(Siew Mun Ang)

Paper Presentation 50 Code: A023

Influence of Culture on Students’ Awareness of How and Why They Learn

(Daljeet Singh Sedhu)

Paper Presentation 51 Code: A101

A Study of Domestic Corporal Punishment among Form One Students

(Michele Mei Siew Lee)

Paper Presentation 52

Code: A092

Media Neutrality: A Comparative Analysis of Two News Articles on BERSIH 3.0 as Reported by New Straits Times and Al Jazeera

(Raphael Yi Xian Thoo)

Parallel Session 15

11.30am – 11.55am

Paper Presentation 53 Code: A115

TheRole of Hemispheric Dominance in the Acquisition of Japanese as a Foreign Language

(Anthony Yew Choong Chan)

Paper Presentation 54 Code: A069

Analysis of the Rise of Social Media and the Paradigm shift in the Newsroom of Malaysian newspapers: A case study of the Star

(Ihediwa Samuel Chibundu)

Paper Presentation 55 Code: A075

Exploring Relationships between Ethical Climate, Organizational Commitment, Job Satisfaction and Intention to Leave: A Conceptual Framework in Malaysian Tertiary Institutions

(Norhayati Md Isa)

Paper Presentation 56 Code: A036

The Science of Love: Conceptualization and Application of Attachment Theory in Cross-Cultural Couple Relationships

(Soh Leong Lim)

Paper Presentation 57

Code: A107

The Use of Person Reference among Malaysian Indian Transgenders

(Shuhasyini Balan)

Paper Presentation 58

Code: A066

Temperament And Oral Communication Apprehension: A Communibiological Perspective In Accounting Education

(Alex Tun Lee Foo)

TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Level 6 A

Level 6 B

Level 6 C

Parallel Session 16

11.55am – 12.20pm

Paper Presentation 59 Code: A084

An Appraisal of the Constitutionality of Amnesty for Boko Haram Sect in Northen Nigeria

(Anselm Uchechukwu Abonyi)

Paper Presentation 60 Code: A038

A Comparison Study Between Local and Global Nonprofit Organizations in the Use of Social Media

(Pei Lee Gan)

Paper Presentation 61 Code: A132

“Human Rightism” vs Right Extremism: Discourses of Development, Modernization, and Moderation in Malaysia

(Eng Kiat Ng)

Paper Presentation 62 Code: A033

Teacher Job Satisfaction and Cynicism Toward Educational Change in Malaysia: A Preliminary Study

(Joanne Sau Ching Yim)

Paper Presentation 63

Code: A026

The Construction of a Moral and Ethical Society: A Study of the effects  of Public Service Announcement (PSA) on Malaysian Youths

(Fong Wei Diong)

Paper Presentation 64

Code: A121

Predictors of Behavioral Intention to Use Technology among Undergraduate Students

(Priscilla Moses)

Parallel Session 17

12.20pm- 12.45pm

Paper Presentation 65 Code: A088

TheFacebook Trend among Malaysian University Students: A Preliminary Study

(Wan Ying Lee)

Paper Presentation 66 Code: A012

Effectiveness of Simulations on Motivation, Engagement and Conceptual Understanding of Superposition of Waved in A-Level Physics

(Yuzhuang Ong)

Paper Presentation 67 Code: A074

Does Malaysia Already Achieve True Democracy Level?

 (Mohd Fauzi bin Fadzil)

Paper Presentation 68 Code: A111

Exploring the “Feminization of Madness” in Women’s Writings: An Ecofeminist Perspective

(Soon Seng Foong)

Paper Presentation 69 Code: A106

Nihonjinron:  A Boon or Bane for Japan?

(Sheau Wen Ong)

Paper Presentation 70

Code: A135

A Study on the Relationship Between Role Overload, Job Satisfaction, and Intention to Leave, and the Moderating Effects of Personality among Academicians of Higher

(Andrew Soon Kay Au)

TIME

VENUE

Pusing Hall Level 3

Gopeng Hall Level 3

Tronoh Hall Level 3

Level 6 A

Level 6 B

Level 6 C

Parallel Session 18

12.45pm – 1.10pm

Paper Presentation 71

Code:  A061

Changes in Land Utilization and Management in a Paddy Farming Community in Malaysia

(Ming Chu Wu)

Paper Presentation 72 Code: A070

Implementation of Outcome Based Education in Bachelor of Engineering Programmes

(Yu Jen Lee)

Paper Presentation 73 Code: A123

Muslim Malays And The Belief In Keramat: Reflection Of Purism, Pragmatism And Exclusiveness

(Mohd Syuja Saedin)

Paper Presentation 74 Code: A071

Discovering Prostitution: How Online Forum is Helping Malaysian men Access Prostitution

(Soo Jin Lim)

Paper Presentation 75

Code: A065

A Proposed Study on New Media in Tertiary Education: Assessing the Effectiveness in the Use of Google Search & Google Translate in the Classroom

(Aaron Rao)

Paper Presentation 76

Code: A051

Tolerance of Ambiguity and the Use of Language Learning Strategies among ESL Learners at the Tertiary Level

(Mohd Syafiq Ya Shak)

1.10pm – 2.10pm

LUNCH AT LEVEL 4 COFFEE HOUSE

 - ENDS