Universiti Tunku Abdul Rahman

Dr Choong Yuen Onn

journal article

Seow Ai Na, Lam Siew Yong, Choong Yuen Onn, Choong Chee Keong, "Online learning effectiveness in private higher education institutions: the mediating roles of emotions andstudents? learning behaviour", QUALITY ASSURANCE IN EDUCATION, Emerald, Volume 32, Issue 2, pp 180-196, March 2024 (ISSN: 0968-4883).
Chan Pui Yee, Cheah Phaik Kin, Choong Yuen Onn, "Faculty trust and self-efficacy among teachers: The mediating role of professional learning in Malaysian national school", International Journal of Learner Diversity and Identities, Common Ground Research Networks, Volume 31, Issue 1, pp 233-247, February 2024 (ISSN: 2327-0128).
Tan Swee Kiow, Wei Chooi Yi, Choong Yuen Onn, Lau Lin Sea, Claudia Lau Say Min, "Perceptions of Malaysian consumers regarding the re-implementation of goods and service tax (GST) and its impact on spending behavior.", Malaysian Journal of Business and Economics, UMS, Volume 10, Issue 2, pp 1-19, December 2023 (ISSN: NIL).
Choong Yuen Onn, Seow Ai Na, Low Mei Peng, Nur Hafizah Ismail, Choong Chee Keong, "Delving the impact of adaptability and government support in small‐and medium‐sized enterprises business resilience: The mediating role of information technology capability", Journal of Contingencies and Crisis Management, Wiley, Volume 31, Issue 4, pp 928-940, December 2023 (ISSN: 0966-0879).
Tan Zhen Chao, Tan Chun Eng, Choong Yuen Onn, "Occupational Safety & Health Management and Corporate Sustainability: The Mediating Role of Affective Commitment.", Safety and Health at Work, Elsevier, October 2023 (ISSN: 2093-7911).
Choong Yuen Onn, Ng Lee Peng, "The effects of trust on efficacy among teachers: The role of organizational citizenship behaviour as a mediator", CURRENT PSYCHOLOGY, Springer, Volume 42, Issue 22, pp 19087-19100, August 2023 (ISSN: 1046-1310).
Choong Yuen Onn, Lau Teck Chai, Ng Lee Peng, "Collective Efficacy among schoolteachers: Influences on the relationship between Trust and Organisational Citizenship Behaviour", Journal of Psychology in Africa, Taylor and Francis, Volume 33, Issue 6, pp 594-603, December 2023 (ISSN: 1433-0237).
Seow Ai Na, Choong Yuen Onn, Choong Chee Keong, Krishnan Moorthy, "Health tourism: behavioural intention and protection motivation theory", Tourism Review, Emerald, Volume 77, Issue 2, pp 376-393, March 2022 (ISSN: 1660-5373).
Peter Tan Sin Howe, Choong Yuen Onn, Chen I-Chi, "The effect of service quality on behavioural intention: the mediating role of student satisfaction and switching barriers in private universities", Journal of Applied Research in Higher Education, Emerald, Volume 14, Issue 4, pp 1394-1413, December 2022 (ISSN: 1758-1184).
Kuar Lok Sin, Ng Lee Peng, Choong Yuen Onn, Chen I-Chi, Teoh Sok Yee, "Hotels? green practices adoption: Determinants and top managers? environmental commitment.", Advances in Hospitality and Tourism Research, Akdeniz University, Volume 10, Issue 2, pp 157-187, July 2022 (ISSN: 2147-9100).
Lau Lin Sea, Choong Yuen Onn, Ching Suet Ling, Wei Chooi Yi, Abdelhak Senadjki, "Expert insights on Malaysia?s residential solar-energy policies: shortcomings and recommendations", Clean Energy, Oxford Academic, Volume 6, Issue 4, pp 619-631, July 2022 (ISSN: 2515-4230).
Ching Suet Ling, Choong Yuen Onn, Lau Lin Sea, Seow Ai Na, Choong Chee Keong, "Sustainable ecotourism development strategies through strengths, weaknesses, opportunities and threats analysis: The case of Cameron Highlands, Malaysia", Business Strategy and Development, Wiley, Volume 5, Issue 2, pp 110-116, July 2022 (ISSN: 2572-3170).
Choong Yuen Onn, Seow Ai Na, Nur Hafizah, Teh Hong Leong, Peter Tan Sin Howe, "The Mediating Effect of Digital Transformation Extent on the Relationship between Managerial Proactiveness and Business Resilience: Government Intervention as a Moderator.", Global Business and Management Research: An International Journal, Universal Publishers - Boca Raton, Florida, USA, Volume 14, Issue 3s, pp 1281-1293, December 2022 (ISSN: 1947-5667).
Chang Miaw Xian, Choong Yuen Onn, Ng Lee Peng, Seow Ai Na, "The Importance of Support for Sport Tourism Development Among Local Residents: The Mediating Role of the Perceived Impacts of Sport Tourism", Leisure Studies, Taylor & Francis, Volume 41, Issue 3, pp 420-436, July 2022 (ISSN: 0261-4367).
Seow Ai Na, Choong Chee Keong, Chen I-Chi, Choong Yuen Onn, "Can protection motivation theory explain the perception of international tourists' on medical tourism?", Journal of Hospitality and Tourism Insights, Emerald, Volume 5, Issue 2, pp 394-412, April 2022 (ISSN: 2514-9792).
Hafiz Mudassir Rehman, Au Yong Hui Nee, Choong Yuen Onn, "Facilitating the Malaysian Manufacturing Sector in Readiness for Industry 4.0: A Mediating Role of Organization Innovation", International Journal of Asian Business and Information Management, IGI Global Publishing, Volume 13, Issue 1, pp 1-23, January 2022 (ISSN: 1947-9638).
Seow Ai Na, Choong Yuen Onn, "The effects of implementation intentions on educational tourism: A protection motivation theory approach.", Journal of Teaching in Travel and Tourism, Taylor & Francis, Volume 22, Issue 2, pp 163-178, July 2022 (ISSN: 1531-3220).
Ng Lee Peng, Choong Yuen Onn, Kuar Lok Sin, Tan Chun Eng, Teoh Sok Yee, "Job satisfaction and organizational citizenship behaviour amongst health professionals: The mediating role of work engagement", International Journal of Healthcare Management, Taylor & Francis, Volume 14, Issue 3, pp 797-804, July 2021 (ISSN: 2047-9700).
Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Bobby Chai Boon-Hui, "Diversity Within the Board of Directors", Asia Pacific Journal of Social Science Research, NIL, Volume 6, Issue 1, pp 1-9, March 2021 (ISSN: 2504-8430).
Seow Ai Na, Choong Yuen Onn, Choong Chee Keong, Krishnan Moorthy, "Predicting medical tourism behavioural intention using social cognition models", Tourism Review, Emerald, Volume 76, Issue 2, pp 374-391, March 2021 (ISSN: 1660-5373).
Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Low Mei Peng, "Study of past decade (2010-2020) selected literature on minority shareholder and shareholder activism in Malaysia.", Advanced International Journal of Business, Entrepreneurships and SMEs, Global Academic Excellence, Volume 3, Issue 7, pp 49-58, March 2021 (ISSN: 2682-8545).
Hafiz Mudassir Rehman, Au Yong Hui Nee, Choong Yuen Onn, "Impact of management practices on organisational innovation in the digital age: A study of the manufacturing industry in Malaysia", International Journal of Management Studies, UUM, Volume 28, Issue 2, pp 73-101, July 2021 (ISSN: 2232-1608).
Lau Lin Sea, Abdelhak Senadjki, Ching Suet Ling, Choong Chee Keong, Seow Ai Na, "Solar photovoltaic as a means to sustainable energy consumption in Malaysia: the role of knowledge and price value", Energy Sources Part B-Economics Planning and Policy, Taylor and Francis, Volume 16, Issue 4, pp 303-323, October 2021 (ISSN: 1556-7249).
Seow Ai Na, Choong Yuen Onn, T. Ramayah, "Small and medium-size enterprises? business performance in tourism industry: the mediating role of innovative practice and moderating role of government support", Asian Journal of Technology Innovation, Taylor and Francis, Volume 29, Issue 2, pp 283-303, August 2021 (ISSN: 1976-1597).
Ng Lee Peng, Kuar Lok Sin, Choong Yuen Onn, Teoh Sok Yee, Tee Chee Wee, "From Penaga tree to heritage boutique hotel: A case study of hotel Penaga. Tourism and Hospitality Management", Tourism and Hospitality Management, Tourism and Hospitality Management, University of Rijeka, Faculty of Tourism and Hospitality Management, Volume 27, Issue 3, pp 723-732, December 2021 (ISSN: 1330-7533).
Kuar Lok Sin, Ng Lee Peng, Chen I-Chi, Choong Yuen Onn, Teoh Sok Yee, "The Happy 8 Retreat: An ?Art Stay?", IIUM Journal of Case Studies in Management, IIUM, Volume 13, Issue 1, pp 16-27, September 2021 (ISSN: 2710-7175).
Peter Tan Sin Howe, Choong Yuen Onn, Chen I-Chi, "Antecedents of Student Satisfaction: The Role of Student Perceived Service Quality", Advances in Business Research International Journal, UiTM, Volume 7, Issue 2, pp 216-227, October 2021 (ISSN: 2462-1838).
Chang Miaw Xian, Choong Yuen Onn, Ng Lee Peng, "Local residents? support for sport tourism development: the moderating effect of tourism dependency", Journal of Sport and Tourism, Taylor and Francis, Volume 24, Issue 3, pp 215-234, October 2020 (ISSN: 1477-5085).
Yuen Onn Choong, Ng Lee Peng, Seow Ai Na, Tan Chun Eng, "The role of teachers? self-efficacy between trust and organisational citizenship behaviour among secondary school teachers", PERSONNEL REVIEW, Emerald, Volume 49, Issue 3, pp 864-886, March 2020 (ISSN: 0048-3486).
Seow Ai Na, Choong Yuen Onn, Lau Lin Sea, Choong Chee Keong, Loh Chun T'ing, "Are Environmentally Responsible Behaviours Shaped by Environmental Facilitating Conditions and Antecedent of Attitudes? The Case of Perak in Malaysia", International Journal of Environment and Sustainable Development, Inderscience, Volume 19, Issue 3, pp 269-283, April 2020 (ISSN: 1474-6778).
Lau Lin Sea, Choong Yuen Onn, Wei Chooi Yi, Seow Ai Na, Choong Chee Keong, "Investigating nonusers' behavioural intention towards solar photovoltaic technology in Malaysia: The role of transmission and price value", ENERGY POLICY, Elsevier, Volume 144, pp 1-11, September 2020 (ISSN: 0301-4215).
Tan Luen Peng, Choong Yuen Onn, Choe Kum Lung, "Does anyone care about support inside the university? The mediating role of perceived organisational support.", International Journal of Business and Society, UNIMAS, Volume 21, Issue 2, pp 824-836, August 2020 (ISSN: 1511-6670).
Tan Luen Peng, Yap Ching Seng, Choong Yuen Onn, Choe Kum Lung, Parisa Rungruang, "Ethical leadership, perceived organisational support and citizenship behaviours: The moderating role of ethnic dissimilarity", Leadership & Organization Development Journal, Emerald Publishing Limited, Volume 40, Issue 8, pp 877-897, November 2019 (ISSN: 0413-7739).
Ng Lee Peng, Kuar Lok Sin, Choong Yuen Onn, Tee Chee Wee, Teoh Sok Yee, "Green Work Climate and Pro-Environmental Behaviour among Academics: The Mediating Role of Harmonious Environmental Passion", International Journal of Management Studies, UUM, Volume 26, Issue 2, pp 77-97, July 2019 (ISSN: 2232-1608).
Choong Yuen Onn, Au Yong Hui Nee, Charles Ramendran, "The Effects Of Human Resource Practices, Knowledge-Oriented Leadership And Organisational Innovation Towards Fourth Industrial Revolution: A Review And Research Agenda", Voice of Academia, UiTM, Volume 15, Issue 3, pp 45-49, December 2019 (ISSN: 2682-7840).
Kuar Lok Sin, Ng Lee Peng, Choong Yuen Onn, Tan Chun Eng, Teoh Sok Yee, "The role of psychological capital in predicting academic achievement among undergraduate students of a Malaysian private university", International Journal of Engineering & Technology, Science Publishing Corporation, Volume 8, Issue 1.8, pp 89-92, January 2019 (ISSN: 2227-524X).
Tan Chun Eng, Fauziah Sh. Ahmad, Choong Yuen Onn, "Conceptual Study on Malaysian Male Consumption Behaviour Towards Skin Care Products", International Journal of Innovation and Business Strategy, UTM, Volume 9, Issue 1, pp 1-12, January 2018 (ISSN: N/A).
Tee Chee Wee, Ng Lee Peng, Kuek Thiam Yong, Choong Yuen Onn, Fong Chee Yang, "The Journey to the Mini Mart Empire", Global Business and Management Research: An International Journal, Universal Publishers - Boca Raton, Florida, USA, Volume 10, Issue 3, pp 708-713, December 2018 (ISSN: 1947-5667).
Ng Lee Peng, Kuar Lok Sin, Choong Yuen Onn, Chen I-Chi, Teoh Sok Yee, "A Framework for Evaluating Management?s Environmental Commitment toward Green Practices", International Journal of Academic Research in Business and Social Sciences, HRMARS, Volume 8, Issue 15, pp 250-262, December 2018 (ISSN: 2222-6990).
Choong Yuen Onn, Jamal Nordin bin Tunus, Hamidah binti Yusof, Krishna Moorthy, Seow Ai Na, "The mediating effect of trust on the dimensionality of organisational justice and organisational citizenship behaviour amongst teachers in Malaysia", Educational Psychology, Taylor and Francis, Volume 38, Issue 0, January 2018 (ISSN: 0144-3410).
Seow Ai Na, Choong Yuen Onn, Chan Ling Meng, "What Influences The Behavioural Intention In Medical Tourism? A Threat and Coping Perspective", Global Business and Management Research: An International Journal, Universal Publishers - Boca Raton, Florida, USA, Volume 10, Issue 3, pp 866-880, December 2018 (ISSN: 1947-5667).
Choe Kum Lung, Choong Yuen Onn, Tan Luen Peng, "The Impact of Ethical Climate on Organizational Commitment: A Study of Malaysian Higher Learning Institutions", Global Business and Management Research: An International Journal, Universal Publishers - Boca Raton, Florida, USA, Volume 9, Issue 1, pp 208-217, April 2017 (ISSN: 1947-5667).
Seow Ai Na, Choong Yuen Onn, Krishna Moorthy, Chan Ling Meng, "Intention to visit Malaysia for medical tourism using the antecedents of Theory of Planned Behaviour: A predictive model", International Journal of Tourism Research, Wiley Publisher, Volume 19, Issue 3, pp 383-393, June 2017 (ISSN: 1522-1970).
Seow Ai Na, Au Yong Hui Nee, Choong Yuen Onn, "Health travellers' behaviour intention for healthcare service abroad: The effect of perceived benefits, perceived risks and geographic region.", Pertanika Journal of Social Science and Humanities, UPM, Volume 25, Issue S, pp 143-152, February 2017 (ISSN: 0128-7702).
Choong Yuen Onn, Jamal @ Nordin bin Yunus, Hamidah binti Yusof, "The relationship between collective efficacy and organisational citizenship behaviour: A review and research agenda.", Pertanika Journal of Social Science and Humanities, UPM, Volume 25, Issue S, pp 41-50, February 2017 (ISSN: 0128-7702).
Seow Ai Na, Choong Yuen Onn, Chan Ling Meng, "Travel intention among foreign tourists for Medical Treatment in Malaysia: An empirical study", Procedia - Social and Behavioral Sciences, Elsevier, Volume 224, pp 546-553, July 2016 (ISSN: 1877-0428).
Choong Yuen Onn, Dr. Jamal @ Nordin bin Yunus, Dr. Hamidah binti Yusof, "A conceptual review on the relationship between teacher self-efficacy and organisational citizenship behaviour.", International Business Education Journal, Faculty of Management and Economics, Universiti Pendidikan Sultan Idris, Volume 9, Issue 1, pp 58-65, December 2016 (ISSN: 1985-2126).
Choong Yuen Onn, Dr. Jamal @ Nordin bin Tunus, Dr. Hamidah binti Yusof, "The importance of organizational citizenship behaviour in Malaysia Education", International Journal of Academic Research in Business and Social Sciences, HRMARS, Volume 6, Issue 11, pp 740-746, November 2016 (ISSN: 2222-6990).
Yan-Teng Tan, Chia-Guan Keh, Yuen-Onn Choong, You-How Go, Vivien Wong, "Lending rate and policy rate: asymmetric cointegration in the case of Canada.", International Journal of Academic Research, Publishing House "Progress", Volume 7, Issue 1, January 2015 (ISSN: 2075-4124).
Choong Yuen Onn, Tan Min Khen, Tan Mom Zee, Kuek Thiam Yong, Tho Mun Sin, "The Relationships of Intrinsic Motivation and Job Autonomy with Organizational Commitment: An Empirical Study.", Australian Journal of Basic and Applied Science, American-Eurasian Network for Scientific Information (AENSI Publisher), Volume 8, Issue 7, pp 343-351, May 2014 (ISSN: 1991-8178).
Choong Yuen Onn, Tan Chun Eng, Keh Chia Guan, Choe Kum Lung, Tan Yan Teng, "The Empirical Study of Psychological Empowerment and Affective Commitment: Malaysian Private Universities' Academic Staff", Australian Journal of Basic and Applied Science, American-Eurasian Network for Scientific Information (AENSI Publisher), Volume 8, Issue 6, pp 285-292, April 2014 (ISSN: 1991-8178).
Choong Yuen Onn, Tan Luen Peng, Choe Kum Lung, "Supervisory Support, Organizational Justice and Perceived Organizational Support: A Review and Research Agenda", Information Management and Business Review, International Foundation for Research and Development (IFRD), Volume 6, Issue 5, pp 255-260, October 2014 (ISSN: 2220-3796).
Choong Yuen Onn, Keh Chia Guan, Tan Yan Teng, Tan Chun Eng, "Impacts of Demographic Antecedents toward Turnover Intention amongst Academic Staff in Malaysian Private Universities", Australian Journal of Basic and Applied Sciences, Australian Journal of Basic and Applied Sciences, Volume 7, Issue 4, pp 46-54, April 2013 (ISSN: 1991-8178).
Choong Yuen Onn, Wong Kee Luen, Lau Teck Chai, "Organizational Commitment: an empirical investigation on academics of Malaysian private universities.", Business and Economic Research Journal (BERJ), Business and Economic Research Journal (BERJ), Volume 3, Issue 2, pp 51-60, July 2012 (ISSN: NIL).
Choong Yuen Onn, Tan Chun Eng, Keh Chia Guan, Lim Yoong Hing, Tan Yan Teng, "HOW DEMOGRAPHIC FACTORS IMPACT ORGANISATIONAL COMMITMENT OF ACADEMIC STAFFS IN MALAYSIAN PRIVATE UNIVERSITIES: A REVIEW AND RESEARCH AGENDA", International Journal of Academic Research, Progress House Publishing Progress, Volume 4, Issue 3, pp 72-76, May 2012 (ISSN: NIL).
Choong Yuen Onn, Dr. Lau Teck Chai, Mr. Kuek Thiam Yong, Mr. Lee Eng Keong, "Job Satisfaction of Malaysian Nurses: A Causal Model", Journal of Economics and Behavioral Studies, INTERNATIONAL FOUNDATION FOR RESEARCH AND DEVELOPMENT (IFRD), Volume 4, Issue 12, pp 723-729, December 2012 (ISSN: 2220-6140).
Choong Yuen Onn, Wong Kee Luen, Lau Teck Chai, "Intrinsic Motivation and Organizational Commitment in the Malaysian Private Higher Education Institutions: An Empirical Study", Researchers World, Journal of Arts, Science & Commerce, Educational Research Multimedia & Publications. (Researchers World), Volume 2, Issue 4, pp 40-50, October 2011 (ISSN: 2231-4172).
Choong Yuen Onn, Lau Teck Chai, "THE EFFECT OF PSYCHOLOGICAL EMPOWERMENT ON JOB SATISFACTION: THE DEVELOPMENT OF CONCEPTUAL FRAMEWORK", International Journal of Academic Research, Publishing House "Progress", Volume 3, Issue 3, pp 873-878, March 2011 (ISSN: NIL).
Choong Yuen Onn, Wong Kee Luen, Lau Teck Chai, "PSYCHOLOGICAL EMPOWERMENT AND ORGANIZATIONAL COMMITMENT IN THE MALAYSIAN PRIVATE HIGHER EDUCATION INSTITUTIONS: A REVIEW AND RESEARCH AGENDA", Journal of Opinion and Academic Research (Academic Research International or AR Int.), SAVAP International - Research for Peace and Development, Volume 1, Issue 3, pp 236-245, November 2011 (ISSN: 2223-9553).

conference proceedings

Peter Tan Sin Howe, Seow Ai Na, Choong Yuen Onn, Tan Chi Hau, Lam Siew Yong, University students? perceived service quality and attitude towards hybrid learning: Ease of use and usefulness as mediator., 2nd International Convention on Education Research and Management, June 2023 (ISSN / ISBN: NIL).
Choong Yuen Onn, Gain the Support for Sports Tourism Development through the perspective of Residents, Mobilizing Responsible Tourism into Actions: Towards Economic Prosperity, Socio-Cultural Inclusivity and Environmental Sustainability, September 2023 (ISBN: 978-629-98091-0-4).
Ng Lee Peng, Choong Yuen Onn, Environmental Awareness and Green Practices: The Mediating Role of Environmental Commitment among Hotel?s Managers, Mobilizing Responsible Tourism into Actions: Towards Economic Prosperity, Socio-Cultural Inclusivity and Environmental Sustainability, September 2022 (ISBN: 978-629-98091-0-4).
Choong Yuen Onn, Explore the impact of adaptability and government support on SMEs business resilience: The mediating role of information technology capability, Sustainable Digitization of Market Practices: Transforming Family and Consumer Economics Towards New Frontier, December 2022 (ISSN / ISBN: NIL).
Bobby Boon-Hui Chai,, Choong Yuen Onn, Zoomers E-Wallet End-Users? Satisfaction in Malaysia via Service Quality, Conference on Business, Marketing and Tourism, November 2022 (ISSN: 2816-0894).
Shanthi Nadarajah, Choong Yuen Onn, Choe Kum Lung, Lai Ka Fei, Peter Tan Sin Howe, The Influence Of Academic Culture On Social Cultural Adjustment: A Proposed Study On Higher Education Institutions In Malaysia, International Virtual Conference on Human Resource Development, March 2021 (ISSN / ISBN: NIL).
Seow Ai Na, Choong Chee Keong, Choong Yuen Onn, Lam Siew Yong, Chang Jing Jing, Determinants of medical tourist?s destination loyalty: Evidence from Malaysia., The 4th LSPR International Conference on Communication and Business (ICCB) 2021, March 2021 (ISSN / ISBN: NIL).
Hafiz Mudassir Rehman, Au Yong Hui Nee, Choong Yuen Onn, Barriers to Adoption of Industry 4.0 in Manufacturing Sector, IEEE Xplore, July 2021 (ISSN: N/A).
Seow Ai Na, Choong Chee Keong, Choong Yuen Onn, How could Cognitive Appraisals and Maladaptive Coping Explain Health Tourist?s Intention?., UMT, September 2021 (ISBN: 978-967-2939-84-9).
Seow Ai Na, Choong Chee Keong, Lam Siew Yong, Choong Yuen Onn, Lim Khiew Loon, The effect of students? desire on their online learning behaviour during the COVID-19 pandemic: An application of goal-directed model, Arshad Ayub Graduate Business School, October 2021 (ISBN: 978-967-11006-6-0).
Kuar Lok Sin, Ng Lee Peng, Choong Yuen Onn, Chen I-Chi, Teoh Sok Yee, Managers? environmental attitude and perceived benefits: Paving the ways towards green practices in the hotel industry, FBF, UTAR, October 2021 (ISSN: 2805-5721).
Lam Siew Yong, Seow Ai Na, Choong Chee Keong, Choong Yuen Onn, The effectiveness of online learning in higher education: A case of Malaysian top private university., Language Centre, Universiti Brunei Darussalam, November 2021 (ISBN: 978-99917-1-359-5).
Hafiz Mudassir Rehman, Au Yong Hui Nee, Choong Yuen Onn, The roles of organization innovation and aging workforce in Malaysian manufacturing sectors? readiness for industry 4.0, Taylor, September 2021 (ISSN / ISBN: NIL).
Choong Yuen Onn, Seow Ai Na, Nur Hafizah, Julian Teh Hong Leong, Peter Tan Sin Howe, The mediating effect of digital transformation extent on the relationship between managerial proactiveness and business resilience: Government support as a moderator., the 14th Asian Academy of Management Virtual International Conference 2021, December 2021 (ISSN / ISBN: NIL).
Seow Ai Na, Choong Yuen Onn, Wong Tai Seng, How technology is revolutionizing travel experience? A smart tourism perspective., Universiti Teknologi MARA Cawangan Pulau Pinang, September 2021 (ISBN: 978-967-25843-0-8).
Lau Lin Sea, Senadjki Abdelhak, Ching Suet Ling, Choong Chee Keong, Seow Ai Na, Solar Photovoltaic as a Means to Sustainable Energy Consumption in Malaysia: The Role of Knowledge and Price Value, International Conference on Economics Energy and Environment, June 2020 (ISSN: N/A).
Chang Miaw Xian, Choong Yuen Onn, Ng Lee Peng, Support for sport tourism development among local residents: The mediator role of perceived sport tourism impacts, 8th International Conference on Business, Accountancy, Finance, and Economics 2020, October 2020 (ISBN: 978-967-2244-03-5).
Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Low Mei Peng, A review of past literatures on minority shareholders and shareholder activism in Malaysia, 8th International Conference on Business, Accountancy, Finance, and Economics 2020, October 2020 (ISBN: 978-967-2244-03-5).
Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Bobby Chai Boon Hui, Diversity within board composition: A corporate governance perspective, 8th International Conference on Business, Accountancy, Finance, and Economics 2020, October 2020 (ISBN: 978-967-2244-03-5).
Lau Lin Sea, Wei Chooi Yi, Seow Ai Na, Choong Chee Keong, Choong Yuen Onn, Why Don?t Malaysians Adopt Solar Photovoltaic Technology? Investigating the Role of Knowledge Transmission and Price Value, The 10th RMUTP International Conference on Science, Technology and Innovation for Sustainable Development: Turning Digital Disruptions into Opportunities, The Sukosol Hotel, Bangkok, Thailand, 4-5 June 2019 (ISSN / ISBN: NIL).
Seow Ai Na, Choong Chee Keong, Chen I-Chi, Choong Yuen Onn, Can Coping Appraisals Predict International Tourists? Perception? Explaining the Behavioural Intention on Medical Tourism, International Conference on Accounting and Business Management 2019, Luxton Hotel, Bandung, Indonesia, 31 July 2019-1 August 2019 (ISSN / ISBN: NIL).
Choong Yuen Onn, Seow Ai Na, Chong Shyue Chua, Lim Chong Heng, Tan Ai Lian, Organisational Justice and Organisational Citizenship Behaviour among the Teachers: The Moderating Role of Gender and Marital Status, International Conference on Accounting and Business Management, Luxton Hotel, Bandung, Indonesia, 31 July 2019-1 August 2019 (ISSN / ISBN: NIL).
Seow Ai Na, Chin Lai Kwan, Choong Yuen Onn, Wong Tai Seng, Tan Min Khen, Medical Tourism: Attaining Competitive Edges Through Human Resource Management and Leadership Development, Melaka International Conference on Social Sciences, Science and Technology, Universiti Teknologi Mara, Cawangan Melaka, Kampus Bandaraya Melaka., 7-8 August 2019 (ISSN / ISBN: NIL).
Choong Yuen Onn, Au Yong Hui Nee, Charles Ramendran, The Effects of Human Resource Practices, Knowledge-Oriented Leadership and Organisational Innovation towards Fourth Industrial Revolution: A Review and Research Agenda, The 2019 International Conference on Sustainability Issues in Social Science, Business Management & Information Technology, Universiti Teknologi MARA(UiTM) Kedah Branch, 27-28 September 2019 (ISBN: 978-938-0314-84-6).
Hafiz Mudassir Rehman, Au Yong Hui Nee, Choong Yuen Onn, Organisation innovation for industry 4.0 in management perspective., BAFE 2019, Cameron Highland, Pahang, Malaysia, 4 October 2019 (ISBN: 978-967-2244-03-5).
Khor Hooi Ching, Ng Yin Kuan, Lai Ka Fei, Tan Luen Peng, Choong Yuen Onn, Social media usage and educational performance: The mediating role of creativity, The 13th Asian Academy of Management International Conference 2019, The Wembley Hotel, Penang Island, Malaysia, 8-10 October 2019 (ISSN / ISBN: NIL).
Claudia Lau Say Min, Choong Yuen Onn, Chan Ling Meng, Thamil Durai, The relationships between attitudes, subjective norm and hiring intention- Does age make a differences?, 4th International Research Conference on Economics, Business and Social Sciences, Putra Business School Malaysia, 18-19 December 2019 (ISSN: 2523-1537).
Kuar Lok Sin, Ng Lee Peng, Teoh Sok Yee, Choong Yuen Onn, Tee Chee Wee, Moving towards greener hotel: The roles of manager?s environmental attitudes, self-transcendence value and perceived benefits., THE INTERNATIONAL CONFERENCE ON BUSINESS MANAGEMENT & ACCOUNTING, ENGINEERING, AND HUMANITIES, UNIMAP PAUH CAMPUS, PERLIS, MALAYSIA, 29-30 November 2019 (ISBN: 978-967-15268).
Ng Lee Peng, Kuar Lok Sin, Choong Yuen Onn, Tee Chee Wee, Teoh Sok Yee, Green work climate and pro-environmental behaviour among academics: The mediating role of harmonious environmental passion, International Conference on Business, Economic and Management, Thistle, Johor Bahru, Johor, Malaysia, 26-27 November 2019 (ISSN / ISBN: NIL).
Seow Ai Na, Choong Yuen Onn, Chin Lai Kwan, Lam Siew Yong, Choong Chee Keong, A new approach to destination loyalty drivers: Medical tourists? service quality, value, e-health technology usefulness and satisfaction., International Conference on Business, Economic and Management, Thistle, Johor Bahru, Johor, Malaysia, 26-27 November 2019 (ISSN / ISBN: NIL).
Seow Ai Na, Chen I-Chi, Choong Chee Keong, Choong Yuen Onn, Can protection motivation theory explain the perception of international tourists? on medical tourism?, International Conference on Business, Economic and Management, Thistle, Johor Bahru, Johor, Malaysia, 26-27 November 2019 (ISSN / ISBN: NIL).
Ting Xin Then, Seow Ai Na, Choong Yuen Onn, Youth travellers and environmental responsible behaviour: The prominent role of reasoned action extension, BAFE 2018, UTAR Kampar Campus, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
Seow Ai Na, Choong Yuen Onn, Lim Yoong Hing, Chan Ling Meng, Kuek Thiam Yong, Does the effects of human resource management and leadership development in medical tourism industry creates competitive advantage?, Van Hien International Conference ?Prospects for Vietnam ? East Asian community investment cooperation, issues of human resource training, and creating employment opportunities?, Room D007, 613 Au Co Street, Pru Trung Ward, Tan Phu District, Ho Chi Mihn City., 22-22 May 2018 (ISSN / ISBN: NIL).
Kuek Thiam Yong, Shum Shen Wei, Choong Yuen Onn, Bobby Chai Boon Hui, Seow Ai Na, Student Stress in a Maalaysian Private University, 2nd Asia International Multidisciplinary Conference (AIMC 2018), Faculty of Management, Universiti Technologi Malaysia, Johor Bahru, Malaysia, 12-13 May 2018 (ISSN: N/A).
Kuar lok Sin, Ng Lee Peng, Teoh Sok Yee, Chen I-Chi, Choong Yuen Onn, Case Study: Green practices of Happy 8 retreat, BAFE 2018, Kampar Campus, UTAR, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
Kuek Thiam Yong, Timothy Yap Tzen Vun, Chen I-Chi, Choong Yuen Onn, Bobby Chai Boon Hui, Aiki as Moderator between Attitude towards Organizational Change and Organizational Citizenship Behavior, BAFE 2018, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
Mohd Danial Afiq Khamar Tazilah, Zam Zuriyati Mohamad, Choong Yuen Onn, Seow Ai Na, Noorfaiz Purhanudin, A conceptual study on the factors that influence child pornography prevention in Malaysia, BAFE 2018, Kampar Campus, UTAR, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
Lee Chia Yi, Seow Ai Na, Choong Yuen Onn, Small Firms, Business Planning and Business Performance: The role of Innovation Practices and Social Media, BAFE 2018, Kampar Campus, UTAR, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
Goh Hong Pin, Seow Ai Na, Choong Yuen Onn, Chong Hong Le, Loo Kin Seng, The influence of push and pull motivational factors on travel intention to film destination: A Pilot Study, BAFE 2018, Kampar Campus, UTAR, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
Seow Ai Na, Choong Yuen Onn, Chan Ling Meng, What Influences The Behavioural Intention In Medical Tourism? A Threat and Coping Perspective, ISEBA 2018, Universiti Tenaga Nasional Sultan Haji Ahmad Shah Campus,, 28-29 August 2018 (ISBN: 978-967-2244-00-9).
Tee Chee Wee, Ng Lee Peng, Kuek Thiam Yong, Choong Yuen Onn, Fong Chee Yang, The Journey to the Mini Mart Empire, ISEBA 2018, Universiti Tenaga Nasional Sultan Haji Ahmad Shah Campus, 28-29 August 2018 (ISBN: 978-967-2244-00-9).
Chang Miaw Xian, Seow Ai Na, Choong Yuen Onn, Lai Lee Xin, Lu Rou Xing, Factors that Determine Residents? Support for Tourism Development in New Village, Malaysia, BAFE 2018, Kampar Campus, UTAR, 4-5 October 2018 (ISBN: 978-967-2244-00-4).
Kuek Thiam Yong, Timothy Yap Tzen Vun, Chen I-Chi, Choong Yuen Onn, Tan Kock Lim, A conceptual study using theory of planned behaviour to determine martial arts learning behaviour in Malaysia: Through Aikido perspective, 5th International Conference on Movement, Health and Exercise, Hotel Tenera, Bandar Baru Bangi, Selangor, Malaysia, 25-26 September 2018 (ISBN: 978-967-960-435-1).
Choong Yuen Onn, Seow Ai Na, Choong Chee Keong, Lim Chong Heng, Local Residents? Perception on Sustainable Tourism Development on New Villages in Malaysia, IcoTECH 2018, KDU University College, Penang, 17-18 November 2018 (ISSN / ISBN: NIL).
Seow Ai Na, Choong Yuen Onn, Choe Kum Lung, SOCIAL MEDIA SELF-EFFICACY FOR SUSTAINABILITY: THE ROLE OF SMEs INNOVATION PRACTICES, International Conference on Business Sustainability and Innovation, Olive Tree Hotel, 17-19 October 2018 (ISSN / ISBN: NIL).
Tan Luen Peng, Choong Yuen Onn, Choe Kum Lung, Does Anyone Care About Support Inside The University? The Mediating Role of Perceived Organizational Support., 5th International Conference on Science and Social Research, Le Meridien Hotel, Kota Kinabalu, Sabah, 5-6 December 2018 (ISSN / ISBN: NIL).
Choong Yuen Onn, Seow Ai Na, Can Habits affect Environmental Responsible Behaviour? An investigation of Ecotourists? Attitude, Concern and Knowledge, 5th International Conference on Science and Social Research, Le Meridien Hotel, Kota Kinabalu, Sabah, 5-6 December 2018 (ISSN / ISBN: NIL).
Ng Lee Peng, Kuar Lok Sin, Choong Yuen Onn, Chen I-Chi, Teoh Sok Yee, Determinants of Top Management Environmental Commitment and its Implication on Hotels? Involvement in Green Practices: A Conceptual Paper, 4th International Hospitality & Tourism Conference (IHTC) 2018, Tamu Hotel, Kuala Lumpur, Malaysia, 21-23 November 2018 (ISSN / ISBN: NIL).
Ching Suet Ling, Choong Yuen Onn, Lau Lin Sea, Choong Chee Keong, Seow Ai Na, Sustainable Ecotourism Development Strategies through SWOT Analysis: The case of Cameron Highlands, Malaysia, Annual Academia-Industry Exchange 2018, Agile Sports Hall 1/F Jockey Club Campus (JCC) The Open University of Hong Kong, 7-8 December 2018 (ISSN / ISBN: NIL).
Choong Yuen Onn, Tan Chun Eng, Seow Ai Na, Keh Chia Guan, Lim Yoong Hing, The Impact of Trust on Organisational Citizenship Behaviour: A Mediating Role of Teacher Efficacy, BAFE 2017, Kampar Campus, UTAR, 4 October 2017 (ISBN: 978-967-11506-8-9).
Yii Kwang Jing, Ching Suet Ling, Choong Chee Keong, Lau Lin Sea, Choong Yuen Onn, A Study on Environmentally Responsible Behaviour in Perak: The Role of Facilitating Conditions, BAFE 2017, Kampar Campus, UTAR, 4 October 2017 (ISBN: 978-967-11506-8-9).
Tee Chee Wee, Ng Lee Peng, Kuek Thiam Yong, Fong Chee Yang, Choong Yuen Onn, Local Case Study: Dream to be the Empire of Mini Mart, BAFE 2017, Kampar Campus, UTAR, 4 October 2017 (ISBN: 978-967-11506-8-9).
Ting Xin Then, Leong Si Hui, Seow Ai Na, Choong Yuen Onn, Factors Affecting Tourist?s Experience Using the Applications of Smart Technologies, BAFE 2017, Kampar Campus, UTAR, 4 October 2017 (ISBN: 978-967-11506-8-9).
Choong Yuen Onn, Seow Ai Na, Choong Chee Keong, Krishna Moorthy, Predicting Behavioural Intention: Is It Worthwhile to Compare Two Theories for Medical Tourism?, The 12th Asian Academy of Management International Conference, Park Royal Hotel, Pinang, 6-9 October 2017 (ISBN: 978-967-394-299-2).
Seow Ai Na, Choong Yuen Onn, Choong Chee Keong, Chen I-Chi, Chan Ling Meng, The Influence of Perceived Threat and Perceived Efficacy on the Behavioural Intention for Medical Tourism in Malaysia, International Symposium of Applied Structural Equation Modeling (SASEM) 2017, Hilton Hotel, Kuching, Sarawak, 10-14 October 2017 (ISSN / ISBN: NIL).
Ng Lee Peng, Choong Yuen Onn, Kuar Lok Sin, Tan Chun Eng, Teoh Sok Yee, The effects of psychological capital and proactive personality on undergraduate students' academic performance., The 2nd International Conference on the Future of ASEAN, UiTM Campus in Kedah, 15-16 August 2017 (ISSN / ISBN: NIL).
Choong Yuen Onn, Tan Chun Eng, Kuek Thiam Yong, Tan Luen Peng, Choe Kum Lung, A causal relationship between dimensionality of psychological empowerment and affective commitment: A partial least square approach, The 2nd International Conference on the Future of ASEAN, UiTM Campus in Kedah, 15-16 August 2017 (ISSN / ISBN: NIL).
Seow Ai Na, Choong Yuen Onn, Go You How, Choong Chee Keong, Lau Lin Sea, Environmentally Responsible Behaviours Shaped by Environmental Facilitating Conditions and Antecedent of Attitudes? The Case of Perak in Malaysia, 4th International Conference on Science and Social Research, The Pines Hotel, Melaka, Malaysia, 6-7 December 2017 (ISSN / ISBN: NIL).
Kuar Lok Sin, Ng Lee Peng, Choong Yuen Onn, Tan Chun Eng, Teoh Sok Yee, The Role of Psychological Capital in Predicting Academic Achievement among Undergraduate Students of a Malaysian Private University, The 5th International Accounting and Business Conference, INSTITUTE OF LEADERSHIP AND DEVELOPMENT(ILD) Lebuh Enstek, Bandar Enstek Nilai , Negeri Sembilan, 24-25 October 2017 (ISSN / ISBN: NIL).
Choe Kum Lung, Choong Yuen Onn, Tan Luen Peng, The Impact of Ethical Climate on Organizational Commitment: A Study of Malaysian Higher Learning Institutions, International Conference on Leadership and Management 2016, Kuala Lumpur Convention Centre, 15-17 August 2016 (ISSN / ISBN: NIL).
Ng Lee Peng, Kuar Lok Sin, Choong Yuen Onn, Tan Chun Eng, Teoh Sok Yee, The mediating effect of work engagement on the relationship between job satisfaction and organisational citizenship behaviour amongst health professionals., International Symposium on Sustainable Development and Management, UTM International Business School, Universiti Technologi Malaysia, 8-9 October 2016 (ISSN / ISBN: NIL).
Choong Yuen Onn, Jamal @ Nordin bin Yunus, Hamidah binti Yusof, The influence of efficacy belief on organisational citizenship behaviour of teachers in Malaysian public schools., International Symposium on Sustainable Development and Management, UTM International Business School, Universiti Teknologi Malaysia, 8-9 October 2016 (ISSN / ISBN: NIL).
Choong Yuen Onn, Jamal @ Nordin bin Yunus, Hamidah binti Yusof, A conceptual review on the relationship between teacher self-efficacy and organisational citizenship behaviour, International Conference on Accounting, Management and Economics, Block 9 & 10 Sultan Azlan Shah Campus, UPSI, 8 October 2016 (ISBN: 978-983-2084-18-1).
Tan Chun Eng, Choong Yuen Onn, Kuek Thiam Yong, Choe Kum Lung, Lim Yoong Hing, Right to blow whistle?: An elaborate discourse in Malaysia whistle-blowing Act, 4th International Conference on Business, Accounting, Finance, and Economics (BAFE 2016), Block H, Faculty of Business and Finance, UTAR, 5 October 2016 (ISSN / ISBN: NIL).
Choong Yuen Onn, Dr. Jamal @ Nordin bin Tunus, Dr. Hamidah binti Yusof, The relationship between collective efficacy and organisational citizenship behaviour: A review and research agenda., 3rd International Conference on Science and Social Research, The Everly Hotel, Putrajaya, 6-7 December 2016 (ISSN / ISBN: NIL).
Seow Ai Na, Au Yong Hui Nee, Choong Yuen Onn, Health travellers' behaviour intention for healthcare service abroad: The effect of perceived benefits, perceived risks and geographic region., 3rd International Conference on Science and Social Research, The Everly Hotel, Putrajaya, 6-7 December 2016 (ISSN / ISBN: NIL).
Seow Ai Na, Choong Yuen Onn, Chan Ling Meng, Travel Intention Among Foreign Tourists For Medical Treatment In Malaysia: An Empirical Study, 6th International Research Symposium in Service Management, IRSSM-6 2015, Riverside Majestic Hotel, Kuching, Sarawak, 11-15 August 2015 (ISSN: ).
Lim Yoong Hing, Choong Yuen Onn, Kuek Thiam Yong, Tan Chai Thing, Tai Lit Cheng, Corporate governance in public listed companies: a perspective from Malaysian Code on Corporate Governance 2012 (MCCG 2012), International Conference on Business, Accounting, Finance and Economics 2015, Block H, Kampar Campus, UTAR, 9 October 2015 (ISSN: NA).
Choong Yuen Onn, Dr. Jamal @ Nordin bin Yunus, Dr. Hamidah binti Yusof, The impact of collective teachers' efficacy on organisational citizenship behaviour: a review and research agenda., International Conference on Business, Accounting, Finance and Economics, Block H, Kampar Campus, UTAR, 9 October 2015 (ISSN: NA).
Choong Yuen Onn, Tan Chun Eng, Lim Yoong Hing, Tan Mom Zee, Liew Chung Yee, HELP SEEKING BEHAVIORAMONG SECONDARY SCHOOL STUDENTSIN MALAYSIA, 3rd International Conference on Social Sciences Research 2015 (ICSSR 2015)., Meli� Hotel Kuala Lumpur, 9-8 June 2015 (ISBN: 978-967-11768-X-X).
Choong Yuen Onn, Tan Chun Eng, Kuek Thiam Yong, Lee Eng Keong, Tho Mun Sin, Conceptual study between psychological empowerment and affective commitment amongst academic staff in Malaysian Universities, International Conference on Business, Accounting, Finance and Economics 2015, Block H, Kampar Campus, UTAR, 9 October 2015 (ISSN: 978-967-1).
Choong Yuen Onn, Tan Luen Peng, Choe Kum Lung, Supervisory Support, Organizational Justice and Perceived Organizational Support: A Review and Research Agenda, International Conference on Research Methods in Management and Social Sciences (ICRMMS-2014), Hotel Sentral Kuala Lumpur, Malaysia, 27-28 September 2014 (ISSN: 2311-9195).
Kuek Thiam Yong, Ng Yin Kuan, Fong Chee Yang, Lai Ka Fei, Choong Yuen Onn, The Acceptance of ICT applications by Tourists, International Conference on Business, Accounting, Finance, and Economics (BAFE 2014), Universiti Tunku Abdul Rahman, Kampar, Perak, 26-25 September 2014 (ISSN: ).
Seow Ai Na, Dr. Chong Yee Lee, Dr. Gengeswari Krishnapillai, Choong Yuen Onn, Chan Ling Meng, Travel intention among foreign tourists for medical treatment in Malaysia, International Conference on Business, Accounting, Finance, and Economics (BAFE 2014), Universiti Tunku Abdul Rahman, Kampar, Perak, Malaysia,, 26-25 September 2014 (ISSN: ).
Lai Ka Fei, Peter Tan Sin Howe, Ng Yin Kuan, Fong Chee Yang, Choong Yuen Onn, To Develop Perak Tourism: Issues and Challenges, International Conference on Business, Accounting, Finance, and Economics (BAFE 2013), LDK, Universiti Tunku Abdul Rahman (UTAR Perak Campus), 4-4 October 2013 (ISSN: ).
Choong Yuen Onn, Tan Chun Eng, Teoh Sok Yee, Tan Mom Zee, Teo Pei Ni, CONCEPTUAL REVIEW OF PSYCHOLOGICAL EMPOWERMENT TOWARDS AFFECTIVE COMMITMENT WITH MODERATION IMPACTS OF DEMOGRAPHICAL ANTECEDENTS, International Conference on Management Education (iMEC 2013), The Tower Regency Hotel and Apartment, 27-28 November 2013 (ISSN: ).
Choong Yuen Onn, Keh Chia Guan, Kuek Thiam Yong, Lim Yoong Hing, Lee Eng Keong, PSYCHOLOGICAL EMPOWERMENT AND THREE DIMENSIONS OF ORGANIZATIONAL COMMITMENT: AN EMPIRICAL STUDY OF MALAYSIA?S PRIVATE UNIVERSITIES, International Conference on Management Education (iMEC 2013), The Tower Regency Hotel and Apartment, 27-28 November 2013 (ISSN: ).
Choong Yuen Onn, Keh Chia Guan, Tan Yan Teng, Tho Mun Sin, Lim Yoong Hing, Propensity to work abroad amongst generation Y working adults in Malaysia, INTERNATIONAL CONFERENCE ON SOCIAL SCIENCES RESEARCH 2013 (ICSSR 2013), HOTEL EQUATORIAL PENANG, 4-5 June 2013 (ISSN: ).
Choong Yuen Onn, Wong Kee Luen, Lau Teck Chai, ANTECEDENTS OF ORGANIZATIONAL COMMITMENT: AN EMPIRICAL STUDY ON ACADEMIC STAFF OF PRIVATE UNIVERSITIES IN MALAYSIA, 2nd International Conference on Arts, Social Science & Technology, March 2012 (ISSN: ).
Choong Yuen Onn, Dr. Lau Teck Chai, Tan Chun Eng, Lim Yoong Hing, Psychological Empowerment and Affective Commitment amongst Academic Staff in Malaysian Private Universities: An Empirical Study, Technology, Science, Social Sciences and Humanities International Conference 2012 (TeSSHI 2012), November 2012 (ISSN: ).
Choong Yuen Onn, Dr. Lau Teck Chai, Mr. Kuek Thiam Yong, Mr. Lee Eng Keong, Job Satisfaction of Malaysian Nurses: A Causal Model, 2nd International Conference on Education and Information Management (ICEIM-2012), December 2012 (ISSN: 2227-1872).
Choong Yuen Onn, Wong Kee Luen, Lau Teck Chai, PSYCHOLOGICAL EMPOWERMENT AND ORGANIZATIONAL COMMITMENT IN THE MALAYSIAN PRIVATE HIGHER EDUCATION INSTITUTIONS: A REVIEW AND RESEARCH AGENDA, 2nd International Conference on Business and Economic Research (2nd ICBER 2011), March 2011 (ISSN: ).

newspaper article

, Remain calm when scammers call, , 2022.
, Familiar disease is making a comeback, , 2022.
Kuek Thiam Yong, Chen I-Chi, Choong Yuen Onn, Khor Saw Chin, Bobby Chai, Stay Calm, Stay Safe, , 2020.
, On the lookout for harmful games on social media., , 2020.
, The pink bracelet/tag dilemma, , 2020.
Kuek Thiam Yong, Choong Yuen Onn, Peter Tan Sin Howe, Managing Gen Y, , 2015.

periodical/magazine

, Why Martial Arts Matter Nowadays, CEE, UTAR, 2018 (ISBN: NIL).
Kuek Thiam Yong, Shum Shen Hwei, Chen I-Chi, Choong Yuen Onn, Aikido - The Peaceful Martial Art, UTAR CEE, 2017 (ISBN: N/A).
Kuek Thiam Yong, Choong Yuen Onn, Oon Kam Hoe, Company Secretary? What is it?, CEE, UTAR, 2015 (ISBN: NA).